How Pharmaceuticals Marketers Can Use Social Media

How Pharmaceuticals Marketers Can Use Social Media

The advent of digital marketing has opened up an ever greater array of possibilities for various sectors, including pharmaceuticals. With the internet continuing to produce ever more channels, this will not just include websites and SEO. Another key area of...
Controversial Adverts That Set A Precedent

Controversial Adverts That Set A Precedent

Advertising, particularly pharmacy digital marketing, is primarily about informing people about a potential healthcare product, with the goals of being engaging and entertaining being secondary goals that are still important in a lot of cases. One of the best ways to...
Best Practice Tips For Pharmacy Websites

Best Practice Tips For Pharmacy Websites

A well-designed website is now essential for pharmaceutical companies in 2022. In an increasingly competitive sector, it’s important to get those small details right to attract and retain customers. Here are some best practice points to bear in mind if you are...
How To Get Email Marketing Right

How To Get Email Marketing Right

Email marketing has been an effective promotional tool for companies for years, and it remains a popular and successful way of attaining and keeping customers or clients. However, it is essential to get email marketing right, otherwise you could end up irritating your...