by [email protected] | Nov 10, 2022 | News
If you are building a website for your pharmacy you will need to have a clear strategy for your content. That will include not just your written words, but the keywords and other elements of search engine optimisation (SEO). An aspect that some can easily overlook is...
by [email protected] | Oct 31, 2022 | News
One aspect of pharmacy digital marketing that can sometimes be underappreciated is the importance of brand public relations. Marketing brands are rarely static and perceptions can change widely depending on particular products, cultural circumstances and events beyond...
by [email protected] | Oct 21, 2022 | News
The health and wellness product markets have always been substantial, but over the past decade, they have grown even larger, partly as the result of effective and novel pharmacy digital marketing approaches as well as increased innovation in the space. As a result of...
by [email protected] | Oct 10, 2022 | News
Whilst many different rhetorical tricks and techniques are used to showcase a product in the best possible light in marketing campaigns, the golden rule is to always be honest. This is especially true in pharmacy digital marketing, where making a claim without...
by [email protected] | Sep 30, 2022 | News
Amongst the biggest developments in the history of medication include the synthesis of aspirin, the discovery of penicillin and the aftermath of the thalidomide disaster. The modern world of pharmacy digital marketing is very highly regulated; prescription...
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